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I am a freelance writer for newspapers,magazines as well as a journalist for TV.
I am from Tokyo, Japan and have been living in Los Angeles since 1990.

#30- I got many positive messages at L.A. Fashion week!

Since yesterday, there is a L.A. Fashion week in Downtown L.A. fashion district. There are many fashion shows, trade shows and many people in many showrooms.

This morning, I met Fraser (owner of Kitson) at New Mart and he had a big smile on his face.

Me: Hi Fraser, how are you again!

Fraser: I am doing fine!

Of course he is doing fine, he recently opened a new Kitson store in Tokyo, Japan and he got big money.

Me: I heard your new store doing very well in Tokyo! Good for you!!! So, I would like to interview you regarding your new store/project sometimes soon.

Fraser: Sure!

I am looking forward to finding out more his positive story.

During the lunch time with Ed (who is a co-owner of Designers and Agents/D&A show) and Barbara (who is a co-owner of D&A show), I got great messages from them.

Barbara said:At this economic downtime, we all help each other! (There are more great messages/comments, but I am going to write about her comments in my article for Senken-newspaper, so I can’t write them anymore today.)

Ed said: During the difficult time, sit in the room and decide what we will do, and then be happy! After we made up our mind, we don’t need to think or worry about anything, just enjoy our life.
(There are more great messages/comments from him as well, but I am going to use his comments in my article for Senken-newspaper, so I can’t write them anymore today.)

One of the designers from Paris, he said: L.A. buyers know what they what and they buy great stuff no matter what, so there is no recession time for me.

At the one of the tradeshows,I found a “happy aura T-shirts” brand. When I saw these T-shirts made me so happy and I did an interview with the designer of this T-shirts brand. He told me, ”I came from Republic of Serbia. I had a hard time during the war, so I wanted make a happy art work to make people happy!”

Oh…yes! I felt it from these art pieces for sure! I am so glad that I could feel this kind of aura right away. His sweet sprits are on the T-shirts and his face.

By the way, yesterday, my best friend, Suzie’s grandmother passed away. She was at 98. She had a beautiful and happy life. I remember, she was a party animal and she had a fun personality.

One time, when Suzie and I visited her place in Miami, she asked me at the dinner table, “Yoko, are you gay?”

I said: Why? No!!! Why???

She said: Oh…because you don’t have a boyfriend and you seem like always with Suzie, so I just thought you are gay.

Ha ha ha!!! She was so funny and I really miss her!

Yesterday, when Suzie called me about her death notice, I told Suzie about this story…Suzie laughed so hard and said “I will speech at her funeral include this episode!”

I can’t wait hearing from Suzie about the funeral story.

Suzie’s grandmother…I am sure that she is smiling at us and having fun in heaven right now!

Today, from the California Market Center window (on 7th floor), I saw big pink paint sign on the next door building wall “LIFE IS BEAUTIFUL”. Yes, this message is true!

I hope you are having a beautiful day and night too!

By Yoko Fujimoto
Los Angeles
March 21, 2009

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#271-Why people fight?

Why do human beings keep fighting with each other or fighting wars?

About profit?

About territory?

About religion?

About ethnicity?

About statism?

About collectivism?

Why can’t we talk instead of fight (war)?

People are trying to change others…

People don’t want to change for others…

People think “I am right, you are wrong”…

I was thinking about “how can we resolve issues of terrorism and war in this world, can we talk instead of fighting?”

And then I realized “I need to think about my issue first” (since I moved into my apartment in Montrose one year ago)… yes, I have an issue about my living situation… my upstairs neighbor (64 years old woman who is not working) has been waking me up every night (around 11:15pm, 12:15am and 1:15am) with loud squeezing footsteps (it sounds not normal & regular footsteps) for one year… I had to call police twice, and I fought with this neighbor twice…

I tried to go to bed at the same time when this neighbor goes to bed… it doesn’t work (for me late night ene…

#144- To my people, Japanese people 米国より東日本大震災(東北地方太平洋沖地震)被災者および日本の皆様へメッセージ / 海外セレブからのお見舞い&応援メッセージ -Pray for Japan(日本に祈りを捧げます)-

Sorry folks, Today, I am going to write a message in Japanese, in my native language to Japanese people. If you read Japanese, please do.

I am going to write my thoughts for Japan &Japanese people and sending prayers to Japan & people in Japan.


P.S. I am going to write in English next time. xoxo Y

******** My Japanese blog :

From LA by 藤本庸子      




*** 米国でも多くの人が心を痛めており、皆様のご無事を願っています




*** 米国在住の私に出来ることを考えてみました


#272- Happy employees make happy customers

As you know many department stores (in U.S. and Japan both) are struggling these days due to consumer’s life style (online shopping, cheap fast fashion stores and discount stores).

In general people want to have a convenience life style and want to purchase reasonable price products.

Last October when I bought gift items (for myself and friend who visited this store together) at RAINS in Ojai, I was very surprised by that RAINS has a complimentary wrapping service (all Japanese department stores have a complimentary wrapping service in Japan). I was smiling on the way back to my home after I shopped at RAINS.

This spring when I heard about some Japanese department stores in country side are closing business and their towns became like a ghost town, I thought I want to find out why RAINS is doing well, and I wanted to inform some great news about RAINS to Japanese readers who are struggling in their business.

I’m glad that I did it. I met a wonderful CEO of RAINS (Mr. Alan Rains) and found…